PROMOTIONAL WORK

Promotional jobs are created with the purpose of promoting a sale that the store will offer. 

Worked to come up with creative, engaging, and exciting new designs for promotional jobs to stay ahead of industry and promote sales. The goal is to get consumer to stop scrolling when they come across the advertisement.

Bed Bath & Beyond

Social media advertisements designed with the latest brand guidelines while elevating overall aesthetic. I designed compelling still and video content across all channels with a social-first mindset and worked to concept unique ideas for future campaigns with elevated and modern designs.

Spring Fashion

Utilizing the content that I art directed for Spring Fashion I then came up with creative treatments for each platform. This included designing the videos and working with a video editor to execute. Additionally I planned ahead of time into the different units such as ensuring we captured content for a Carousel, a Canvas unit, a collection ad, Pins and more.

Holiday Fashion

Holiday Fashion was fully art directed with units in mind. I played around with ways to ‘hack’ each social media platform to create the most impactful advertisements

Black friday in july

This project was to come up with a unique way to advertise the largest sale of the summer; Black Friday in July. The goal was to step away from the ordinary advertisement style of the company and do something exciting and enticing to the consumer. Designed neon signs in photoshop and then turned them into GIF animations.